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This is a fantastic point.

PG has hinted at this trend already in one of his previous essays: because companies get a shared set of awesome services provided by other YC startups (finance, HR, hosting, etc.), startups can operate as efficiently as much larger and established companies.

In this case, LeadGenius provides access to a shared (and large) sales support team that lets companies compete with bigger salespeople. It's worth mentioning, though, that we don't share lead lists internally – but we do share expertise on finding users and evaluating user outreach, which is in many cases what counts.



What do you mean by "we don't share lead lists internally"? As in the lead list won't be shared with the customers, or that lead lists are not shared internally within LeadGenius as well?


We mean that lead lists aren't shared internally inside LeadGenius. All the work that's carried out is considered work-for-hire, and remains client property. It's more work for us, but this protects our clients who sell similar products into the same segments.


Your staff will remember this, even if they aren't sharing things directly. Doesn't this just end up using more hours for your customers?


Customers requested it, actually, even knowing that it'd use more time. It's more useful at the end of the day anyway -- lead data is often not contact information, but a good body of background information that can be used to determine if someone's a good fit for a particular product or service.




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