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criswell
on Sept 24, 2013
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How we tripled our revenue by adding one button
Great read, but I don't see how this wouldn't be implemented from the start. It's a lot of clicking, adding up what you're spending and authorizing for in-app purchases. One click and authorization with a discount seems like a necessity.
msacca
on Sept 24, 2013
[–]
Agreed - I wish we had the foresight at the time to have launched with it. Live and learn.
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