Could be, but then instead of writing "Chromebooks have in just the past eight months snagged 20 percent to 25 percent of the U.S. market for laptops that cost less than $300, according to NPD Group Inc." they would have used the word netbook, or "electronic device" or something like that.
There is a marketing problem in that I have a nexus 7 tablet and a bluetooth keyboard. What's the marketing message differentiating my nexus 7 from a chromebook, other than the screen is a wee bit bigger on the chromebook and the apps on the nexus 7 almost perfectly match the apps on my phone? There doesn't appear to be a marketing message differentiating them.
[1] http://www.amazon.com/Acer-AOD270-1375-Netbook-Processor-Esp...