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The goal is obviously to onboard consumers to an app store ecosystem so MS can charge monopoly rents to app developers for access to Windows users.

Everything MS is doing in Windows is to this end.

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Obviously not. They introduced their app store (13 years ago!, fuck time goes by), probably trying to do this.

They got to like step 3 of their 10 step master plan and gave up and have been lingering there.

Microsoft has been a walking husk of a company for the past decade and a half that somehow inexplicably stumbled into a trillion dollar valuation.

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