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> Path forward requires solving the core challenge: actually surfacing the content people want to see, not what intermiediaries want them to see

This is flawed thinking to get to the conclusion of “reliable answers”. What people want to see and the truth are not overlapping.

Consider the answers for something like “how many animals were on Noah’s Ark” and “did Jesus turn water into wine” for examples that cannot be solved by trying get advertisers out of the loop.



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