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> Threads had 48m users in a day

Let’s see how many stick around. Don’t get me wrong, I suspect you’re right. But given the promotion and ease of login I’m not at all surprised to see huge day one login numbers. The question is whether people like what they see enough to stick around.



I'm certainly not sticking around. I signed up, pulled over my follow list from IG, muted a bunch of brand accounts I didn't follow, realized the feed was 100% algorithmic, and haven't launched it again since.




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