There's a mis-match between the terms "well-designed" and "looks beautiful." I find many sites that look gorgeous, but I can't find what I want, and can't make them do what I need. So I leave. They fail the basic requirement that they meet the needs of me, a potential customer.

But I'm also finding increasingly that I feel like my face is being pushed through mush. Everything seems soft, or rounded, or pastel, or otherwise character-free. This button is blended, that panel is graduated. It's all free of any kind of personality.

It's mush.

And so many times it's slow to load, slow to render, unusable on anything other than the huge screen size used by the "designer," and I still can't find what I want.

Whose fault is that? Maybe it's not the graphic designer's fault, but it's certainly making the web an unpleasant, unrewarding, and sometimes downright frustrating experience.

But it looks gorgeous.