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The best way to get ahead of big companies is to pursue an angle that seems too silly, obvious, pointless or worthless for them to entertain devoting resources to.

Every billion dollar company around today started in an environment where the big boys in the industry they disrupted called it "stupid".



So the best way to compete... is to not compete.

Not a criticism (I agree entirely), just want to highlight the irony here of how anti-competitive markets really are in reality.




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