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They could make a fixed fee robo-advisor service for example, and start competing with businesses like wealthfront.


Personally I think this whole robo adviser thing is just bs. It's a marketing gimmick at best, not much real value


Automatic rebalancing of a custom portfolio is a value. I wouldn’t bother otherwise myself. Tax loss harvesting gives you a tax deduction also.


This is what Acorns is




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