That's not really a useful comparison, for several reaons. Toyota and Nissan were, at one time, the "Kia" of their day. Up until recently, Hyundai was known for nothing more than producing worthless junk and today they're producing a very well received (and relatively inexpensive) luxury car. The world changes. I just bought a Samsung Captivate which is not quite an iPhone4 but I'm quite happy with the minor downside for the ability to swap in batteries, avoid iTunes, be free from censorship etc.