New in the sense that GoPro has opened access to them - we ride, climb, fall, swim from the persons perspective. I'd wager their perennial popularity on the youtubes drives interest/adoption in action sports
Apple already implements a solution for free trial of apps. They're called Newsstand apps - and sadly, only available to Newsstand publishers.
Newsstand allows a free trial period. Typically it's a month.
If you like the publication enough after your trial, you can pay a monthly or annual fee. From my experience, approximately 2% of users convert to paid plans.
Download Volumes. Free trial app : upfront paid apps - 250:1. The (automated) marketing challenge becomes converting new users into paying customers.
Most paid plans for magazines are circa $4.99/month. This resembles a SaaS fee to use your app and all its wonderful upgrades.
Thanks for jumping in. It's great to get 'the other side'.
That said, where I checking out, my eye gravitates toward that big red 'Continue Checkout' button, not the fact that I'm signing up for $479.40 a year. A more blunt but upfront UX would hit them with interstitials.
One of the real challenges with Newsstand apps is the conversion of users (downloaded the app) to paying subscribers (monthly, annually). I've seen conversion rates as low as 1% (not including churn) for some very established publications.
So the challenge isn't just getting the eyeballs, its keeping and charging them to make a business. There are some techniques you can use that make an impact.
Asides from my ever expanding girth, I've never been described as a whale!
It all ads up...from $1,500 for TV sub, plus biz travel with hotel tonight, taxi's here and there, netflix, spotify. You are dead right on games, and that the IAP economy is hidden. Same too, the credit card economy/transactions through apps is hidden. There's a lot of money behind free apps, and everything is ad related.
not so much. I have the BB SDK, but it's ugly, because every time there is a new BlackBerry Phone they obsolete the old API. Stupid, stupid move.
Hah, they even have a Certification Program, find them, go to them, do a test, pass, PAY, leave with a paper. What would you expect from a classical business oriented company without vision, innovation and gut.
They should pay YOU to do the test when you pass, they have a much higher need for developers than we need them.
They need the core applications more than they need random developers creating led notifications and keyboards.
My assumption is their target market is corporate. They need Citrix, Cisco, Remote Desktop support, banking applications and Bloomberg.
Edit: they did try to get developers to port their apps by floating a free z10 for them, oddly enough none of those apps are configured for the q10 their flagship phone currently. Also for end users such as myself the android ports work to a degree.
I was wondering why there are so many dashboard cams. Answer: from the NYTimes
"Some of the numerous videos that quickly emerged of the incident highlighted a distinctly Russian phenomenon: the dashboard cam. As Business Insider recently pointed out, they are commonplace in Russia partly because of the dangerous driving conditions that lead to so many accidents, and with an unreliable police force such cameras can provide valuable evidence following a crash."
